Now in store: our made-to-measure denim service

Starting today, alongside our extensive selection of denim, we're offering a special service with an authentic and original feel, designed to make your jeans even more personal.

Entering the store you will find a Union Special 43200G , a rare sewing machine that allows you to finish the hem with chainstitch stitching.
This process not only brings the denim to the desired length, but also enhances the garment by combining aesthetics, comfort and fit.

The chain stitch is a stitch traditionally used to finish the hem of jeans and is perfect for the denim selection we carry in store. It consists of two threads intertwined to form a chain, making the hem flexible, durable, and distinctive.

The Public team will accompany you through every stage of the process: from initial measurement to check, from hem preparation to sewing and final thread fastening.

The service is free for all jeans purchased from us.
There is a small fee for jeans purchased elsewhere.

We look forward to seeing you in store.

Ora in store: il nostro servizio di Denim su misura